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Event date: Oct. 12th, 2020
15:00 CET

The recording for the Elan International Sales Conference is here! Watch the Elan 2021-22 product presentation now or go on demand with your learning and bookmark them for later viewing.

Nov. 23rd, 2022
14.00 – 17.00 CET

Application deadline: Nov. 15th, 2022

What and for whom?

The workshop content and process are interactive and about teamwork, so please organize your internal team, working on the Elan brand, to follow the program in a group. Workshops are designed for the sales representatives’ force, so make sure your complete sales team applies.

What to expect?

  • What are the brand goals?
  • How can you transfer the brand message in a simple and effective way?
  • What are the key points about Primetime innovation? (Q&A)
  • What is the definition of sales programs to promote top stories and how to attract the business partner with a top story?
  • Collection positioning and early key account feedback.
  • Does Elan's brand messaging differentiate from the competition and what are the arguments for that?
  • Where to get the communication assets for the most exact message transfer (based on the target group)?
  • Order/delivery schedule – how to manage pre-season orders?