Women skiers, this one is for you!
Nearly twenty years ago, Elan W Studio changed the world of skiing. For the first time, women skiers of all abilities, had a ski manufacturer, focused on their needs. Since then, we have built a new community and come to better understand the female body and your skiing preferences. Our unrivalled insights and expertise allow us to create skis that meet your needs. We recognise your remarkable skills and determination to conquer any slope.
We share in your joy, confidence and good times. Ladies, you rock!
Love,
Klarisa Veselič,
Product and W Studio Manager
How it all started
The W Studio story began with a desire from the women within Elan to develop skis for women to ski with confidence and enthusiasm. Their determination made Elan the first ski manufacturer to create a dedicated female team to develop, design and market women's skis. Twenty years later our passion to inspire women skiers of all abilities, is as strong as ever. We put you, the skier, first, and use cutting-edge technologies, premium materials and handcrafted expertise, to create skis tailored to your needs.
Klarisa Veselič, Product and W Studio Manager
MY GO-TO SKI: Wildcat 82 CTI
CHANGING THE WORLD OF WOMEN'S SKIING
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It started here
Elan W Studio was founded, changing the world of female skiing forever.
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A technical first
First technical solution for women skiers, the Reflex Sidecut, enabling effortless carving turns.
Number of women specific models: 9 -
It's pure Magic
Elan's Black Magic ski marked the first collaboration with Swarovski.
Number of women specific models: 10 -
Ride the Wave
WaveFlex TM Technology introduced to women's skis, for a softer, easier carving experience.
Number of women specific models: 11 -
Left and right
The launch of Amphibio Truline Technology , introduced in the women''s series, Insomnia.
Number of women specific models: 11 -
See the light
Delight, the world's lightest ever ski model, enabling smooth, dynamic and powerful turn segmentation, launched.
Number of women specific models: 14 -
Kelsey's first medal
At the Sochi 2014 Olympics, skicross skier Kelsey Serwa won her first Olympic medal, a silver, while skiing on Elan skis.
Number of women specific models: 12 -
Let it Rip
Elan's innovative Ripsticks are introduced, for women skiers.
Number of women specific models: 12 -
Gold and Silver
Olympic games in Pyeongchangu mark 2 medals in women skicross: Kelsey Serwa brought home a gold medal and Brittany Phelan a silver medal.
Number of women specific models: 13 -
We Create skis
We Create Skis platform introduced, with people who inspire us to make special ski collaborations:
- Kelsey Serwa – Ripstick 94
- Brittany Phelan – Ripstick 102
- Polona Hercog – Speed Magic
- Nina Šušnjara – Delight Prime limited Edition
- Nikinel - Delight Style, Prime and Supreme
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Adventures in Antartica
Caroline Gleich conquers Mt. Vinson, Antarctica's highest peak. Working with female scientists and raising awareness of the importance of Antarctica's ice.
Number of women specific models: 19 -
Skis for all
Elan now features women models across its entire ranges.
Number of women specific models: 21
Our community, your community
Social media can be an inspiring place. Here, the W Studio community; your community, is connected by a love of the mountains and for skiing. Be inspired by Elan Ambassadors, who share their achievements and experiences.
Ana Štucin, Social Media Manager
MY GO-TO SKI: ???
Designed by women, for women
W Studio is where ski design inspiration meets fashion and beauty. It's not just about colour, it's about design. We study what's trending in sports, arts and culture. We design with purpose, with flair and creativity, guided by women's thoughtfulness, aesthetics and emotions.
Hilda Bassanese, Strategic Designer
MY GO-TO SKI: Wildcat 82 CTI
TECHNOLOGICAL SOPHISTICATION
Women's skis from W Studio are designed and constructed with the same technologies as men's skis. The difference is in the detail. Our women's skis use carefully selected materials, are slightly lighter and deliver confident and assured performance, whatever the conditions.
Kristina Bašnec, Material Developer
MY GO-TO SKI: Wildcat 82 CTI
INSPIRED BY YOU
We find our inspiration in you. It's your experiences and stories that brings W Studio to life. Well-deserved awards for design, innovation and performance are great, but enjoying good times in the mountains with you, is what really motivates us!
Rebeka Lah, Brand Deployment Manager
MY GO-TO SKI: Insomnia 14
Celebrating shared experiences
We like to celebrate exceptional women who inspire us all. On our platform 'We Create Skis with People who Inspire' we find exceptional women from different backgrounds - in sports, arts, fashion and culture - and create a special ski. These collaborations showcase the women who break down barriers, blaze new trails and encourage others to achieve their goals.
Kristina Simčič, Designer of Communication and Marketing Programs
MY GO-TO SKI: Wildcat 82 CTI
LOREM IPSUM
Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book. It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged. It was popularised in the 1960s with the release of Letraset sheets containing Lorem Ipsum passages, and more recently with desktop publishing software like Aldus PageMaker including versions of Lorem Ipsum.
So much more than a label
W Studio is more than a label, it’s a movement, a community. The power of this community lies in its ability to bring likeminded people together, to inspire collective action and create positive change. When we hit the slopes together, we are unstoppable!